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About us

What is Unorthodox Reviews?

Unorthodox Reviews is a new media publication based in Africa. We are the home of Africa’s best music reviews, with expansive daily coverage of contemporary music of African origin and more. The online music, lifestyle and culture editorial has a mission statement of not only connecting the global audience to Africa through compelling content but also serving as a platform for Africa’s millennial generation to opine about pertinent issues in society and impact them through the power of music and urban arts.

Unorthodox Reviews and SubmitHub

Please note that Unorthodox Reviews currently exclusively accepts music submissions for review or addition to our weekly music roundups through the SubmitHub platform. If you want our attention, kindly submit your music and potential premieres to our SubmitHub. We will do our best to listen to all submissions and try to offer genuine feedback. Keep putting out great music!

The music genres we accept include Afrobeats, Hip-hop, GQOM, House, Highlife, Dancehall, Reggae, Alté and Amapiano. If we like your sound, we will get you featured!

Pitch to Us

Pitching guide for Unorthodox Reviews

Do you have an interesting story you think will resonate well with our readers? Unorthodox Reviews is an online publication dedicated to primarily sharing perspectives from African writers on African creatives in Africa and in the diaspora.

Article Pitch

If you are looking to contribute to our website in the form of song and album reviews, profile interviews or news about African culture and lifestyle, we are open to pitches. Unorthodox Reviews is an evolving online publication dedicated to discovering and supporting visionary artists from Africa and across the globe.

Do send your article pitches with the subject line [EDITORIAL PITCH: ARTISTE NAME – “SONG TITLE”] to submit@unorthodoxreviews.com. Do include associated social media links, Electronic Press Kits and photos.

Tell us about you (the writer) and why your pitch should be of relevance to us and our ardent readers. Also, include a link to your Muck Rack or any link containing your best writing work. Due to the huge volume of new music pitches we receive each week, we are not able to personally respond to each and every email received. All featuring and support is at the discretion of the Unorthodox Reviews Editorial team.

Article formats

We have 5 sections to pitch within: Music News, Song and Album Reviews, Music Video Reviews, Culture and Lifestyle and there are roughly 4 types of article formats that Unorthodox Reviews publishes regularly. These are:

  • Comment pieces (regarding music and African culture)
  • Profile interviews
  • Q&A interviews
  • Listicles

Playlist Pitch

If you are an artiste, manager, record label or publicist looking to get featured on our playlists on Apple Music, Spotify, Audiomack, Boomplay, do send your music pitches with the subject line [PLAYLIST PITCH: ARTISTE NAME – “SONG TITLE”] to submit@unorthodoxreviews.com. Do include associated social media links, Electronic Press Kits and photos.

Due to the huge volume of new music pitches we receive each week, we are not able to personally respond to each and every email received. All featuring and support is at the discretion of the Unorthodox Reviews Editorial team.

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