Appietus and Jay Q faced off in an Instagram Live battle of hits that saw Ghanaian music emerge as the winner!
Music consumers are usually only aware of the artists performing the songs they love, but few are attentive to the producers behind these classics.
Both “students” of legendary Ghanaian producer Fred Kyei Mensah (Fredyma Studio), Jay Q and Appietus kick-started their respective careers in the mid-1990s, and are credited as key figures in shaping Ghanaian music into what it is today!
Instagram’s Live feature has perhaps never been as relevant it is now. Amid the coronavirus pandemic, the consumption of entertainment content is undergoing a revolution. The platform has made it possible for entertainers to interact with their fans, and provide a live experience, whilst observing a social distance. Instagram live interviews, battles and even concerts have now become a norm, at least for as long as this crisis persists.
Dubbed #BehindDaHitz, two of Ghana’s finest took to Instagram Live on Wednesday night for a historical clash that saw north of 7,000 viewers tuning in live.
A number of artists tuned in to see this showdown such as Sarkodie (who is actually the brainchild of the historical face-off), Prince Bright of Buk-Bak fame, Captain Planet of 4X4, Samini, D-Black, Pappy Kojo and host of others.
See the best Twitter reactions to the epic duel below:
it's a travesty Appietus is not a multi-millionaire off his contributions to Ghana Music. these are the guys who should be on the forefront and on all the boards and bodies that represent Ghana Music and Afrobeats as a whole. fuck!!!
— Edward Elohim (@deezydothis) April 1, 2020
That was beautiful #BehindDaHitz @AppietusInDaMix Vs @JAYQGH …
— Sarkodie (@sarkodie) April 1, 2020
CASTROWORLD >>> Astroworld
— ʀᴀʜᴇᴇᴍ (@kweku_yankah) April 1, 2020
Both Jay Q and Appietus should have million dollar publishing deals. The catalogue of hits be wild! But alas… Ghana we dey.
— M.anifest – Madina to the Universe (@manifestive) April 1, 2020
These niggas should've been millionaires.
— A-Clipse BLR (@iAmAClipse) April 1, 2020
This Jay Q v Appietus battle… pic.twitter.com/FMEo1Km6R4
— Maayaa (@delmiyaa) April 1, 2020
JQ ankasa talk true as Appiah drop Asor hahah
— Matahachiro (@ronnieamofa) April 1, 2020
Jay Q just didn’t curate his list well, bare rebuttals, because if we put the songs he played against Bra Appiah’s it’s not even close
— pèpp (@pajaamakt) April 1, 2020
Appietus didn't give enough Hiplife..if it was Hiplife based, Jay Q won..
— Lumiére Over Me (@TB_August) April 1, 2020
But overall de3, Appiah came through..his Ofori Amponsa and DL hits bodied Q.
Big ups to Jay Q, Appietus, Kuvie, Magnom & Kayso for tonight. I've been in a very dark place for over 2 weeks now. They brought me some joy for a night. Now back to my dungeon I go. Stay safe and stay home guys.
— YDL (@KOJO_Cue) April 2, 2020
I love Ghana music mahn ❤️ 🇬🇭
— POSITIVE PAPPY ❤️ (@PAPPYKOJO) April 1, 2020
Ghanaian music is gold 🇬🇭
— Philip Edusei (@Phil_Yo_Babe) April 1, 2020
Seems we lost the plot at a point…
Both Jay Q and Appietus should have million dollar publishing deals. The catalogue of hits be wild! But alas… Ghana we dey.
— M.anifest – Madina to the Universe (@manifestive) April 1, 2020
Bukbak, Castro, MzBel and more! #BehindDaHitz took us way back. Here’s the music I caught. pic.twitter.com/NA6vGeW5Jv
— Jumanjoe 🇬🇭 (@joseph_nti) April 1, 2020
Nahhh the throwbacks JayQ and Appietus are giving us make u HYPEEEEE CRAZZZYYYY pic.twitter.com/auC3i9RmAJ
— MANUEL (@mannie___ross) April 1, 2020